2023

Klickuj

Format designed for celebrating the 30th anniversary of the Czech football league.

Viewership around 400,000 on each platform

Involvement of journalists in the competition

Positive feedback, high retention, and viewership on TV

Join the competition

The celebrations of the 30th anniversary of the Czech football league deserved a special format. That's where the knowledge competition "Kličkuj!" came into play, which not only involved FORTUNA:LIGA players but also fans and journalists.

The extensive production preparations paid off almost immediately. Players took on their roles spontaneously, resulting in an entertaining format that brought smiles to many, including ourselves.

Visuals

Numbers

Not every format can be measured solely by numbers. While the "Kličkuj!" competition did have outstanding metrics, even more valuable was the positive feedback from fans and experts in sports marketing. In a time when league channels still cannot use in-game footage, this is an undeniable success.

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We share a cabin where the best services and products focused on sports entities, fans, and athletes are born. Kabina 39 brings together companies and professionals in the field of sports business, who elevate not only Czech sports to the highest level. Come join us in the cabin, and together we will devise a winning strategy for your brand.

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Looking for inspiration, tips, and news from sports marketing and management? SportBiz is the platform for sharing the best from both Czech and global environments. You can expand your knowledge or share your experiences with others on the website www.SportBiz.cz, the Facebook page, or at live meetings.

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